Think about the following questions: What channels do our target customers find most desirable? Do we need to continue offering and managing multichannel touch points? Can we move some of our customer segments to self-service or lower cost channel interactions? Would it make sense to off load and outsource some of our business functions to our current partners? Would they be capable of stepping in, or must we seek new partners? If a company is evaluating questions/topics such as these, with which of the goals listed below is the company most likely concerned?
a.
delighting customers
b.
redefining its position
c.
enhancing product offerings
d.
making more money

Respuesta :

79% of marketers responded that content marketing (through organic traffic) was the most efficient strategy to reach their target audience.

Which marketing channel is most successful?

Email or newsletters are effective channels that B2B marketers can use. Brands can share instructional materials with consumers thanks to email marketing. This approach has also worked well. 32% of marketers predicted that in 2023 they would use email marketing to engage potential consumers.

Think about your objectives. What goals do you have for marketing?

Talk to your customers as they travel.

Analyze the opposition.

Work your plan and evaluate the outcomes.

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